ASICS x IAMNUE · CUMULUS 16 Event

Inspired by the campaign slogan, “Move your body, move your mind,” IAMNUE hosted an intimate, Japanese inspired in store event to present the ASICS GEL-CUMULUS 16.

During the day, the store opened its doors for a public launch of the GEL-CUMULUS 16, inviting visitors to see the sneakers up close.

In the evening, we transformed the space into a private, more friendly moment with close friends and special guests, where everyone enjoyed sushi, drinks, and a relaxed, immersive experience while exploring the sneakers.

We are deeply grateful to everyone who joined us for the launch, and especially to Asics for celebrating this moment with us. Collaborating with Medula, who brought the space to life with a stunning floral design, and Orain Studio, who captured the essence of the evening through photography, made the event even more special.